![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/e11a2667-0f29-46de-8c5a-f04119c08e17_rw_1920.jpg?h=fb531788ab4715b835d72d223211902b)
It was important to keep their playfulness, with logos, illustrations, and colors. Their goal is to attract the attention of kids through this.
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/4e2c0afa-8284-48a0-a47a-380d5c1ae2c5_rw_1920.jpg?h=affd44ff7d170bf69d4380253e3664fa)
Maintain their visual identity and present the necessary information like logos, barcodes, nutrition facts tables, ingredients, and weights on labels and packaging. It was important to keep a cohesive look through typography and hierarchy.
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/cfb117e2-4c0b-4b8e-9883-f27d326363c4_rw_1920.jpg?h=b42879d5dfc6fb720bf29c392894d1e6)
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/297d41be-fa22-465b-b1c1-e1693a3ed81b_rw_1920.jpg?h=272631e0a83d7dbf6e77e0336784d883)
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/3eefbd26-2a0d-4aa6-a73e-0880a1618019_rw_1920.jpg?h=f6d47cb867ce45c4f22724d71d48bd06)
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/663315c4-ad94-4f11-99ee-d47e90cd8f81_rw_1920.jpg?h=9d5199ae87ad76d30832e027fbfcbd2e)
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/f1cb53dd-8d53-41cc-94b7-aee439686807_rw_1920.jpg?h=7cbd2d0bef422d821ad600a407079561)
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/08937d1f-2a42-4f94-abc1-7fa17501ab67_rw_1920.jpg?h=79e885d643cd6028b84ab57fdeae97ec)
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/0822520c-89cd-4c0e-897f-ecd7a79232ae_rw_1920.jpg?h=ea1941e9e752a38172b58579b7c516fe)
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/af5d9a22-172f-4dee-978d-1409ac52ccd1_rw_1920.jpg?h=12fd4dca046659478bc4f52ccd914020)
Advertising Campaign
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/ac9f5d34-9b5d-44a6-bef9-bda2f0b322b1_rw_1920.jpg?h=fc021922fba9eda45a85a2e67d7539f1)
![](https://cdn.myportfolio.com/749ffae5-9acf-4fc8-b63c-09eace352db6/aeac58ad-3443-47b5-b6c5-3a07bb200f2c_rw_1920.jpg?h=d9ab6f30794d23294dd352a25cc6c196)